This page contains information on what 'cookies' are, the cookies used by LivingSocial, how to switch cookies off in your browser, how to specifically disable third party advertising cookies, and some useful links for further reading on the subject.
What are 'cookies'?
Cookies are text files containing small amounts of information which are downloaded to your device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognises that cookie. Cookies are useful because they allow a website to recognise a user’s device. By remembering your preferences, cookies let you navigate between pages more efficiently and generally improve your user experience. They can also help to ensure that advertisements you see online are more relevant to you and your interests. The cookies used on this website have been categorised based on the categories found in the ICC UK Cookie guide. You can find more information about cookies at: www.allaboutcookies.org and www.youronlinechoices.eu.
A visit to a page on livingsocial.com may generate the following types of cookies:
Strictly Necessary Cookies
These cookies are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website (for instance your account data). Without these cookies, we cannot provide you with services you may ask for, like saving a shopping basket or remembering login details.
- Remembering previous actions (e.g. entered text) when navigating back to a page in the same session.
- Managing and passing security tokens to different services within the website to identify your status (e.g. logged in or not)
- Maintaining tokens for the implementation of secure areas of the website
These cookies collect information about how you use the website; for instance which pages/deals you go to most often, how our search advertising is performing, and if you get error messages from web pages. These cookies don’t collect information that personally identifies you. Rather, all information these cookies collect is aggregated/anonymous and is only used to improve how the website works.
These may be first party (i.e. served by LivingSocial), or third party (for instance, Google Analytics, Efficient Frontier).
- Web analytics—Used for managing the performance and design of the LivingSocial site. These cookies can be third-party cookies but the information will be for the exclusive use of LivingSocial.
- Affiliate tracking—Used to let affiliates know that a visitor to the LivingSocial site visited a partner site some time later and if that visit resulted in the use or purchase of a product or service, including details of the product and service purchased. Affiliate tracking cookies allow the affiliate to improve the effectiveness of their site.
- Error management— Used to measure errors presented on the LivingSocial site. Typically this will be to support service improvement or complaint management and will generally be closely linked with web analytics.
- Testing designs—Used to test variations of design, typically using A/B or multivariate testing, in order to ensure that the LivingSocial site maintains a consistent look and feel for the user in the current and subsequent sessions.
Performance Cookies within email. Emails sent by LivingSocial may contain a single, campaign-unique “web beacon pixel” to tell us whether our emails are opened and verify any clicks through to links within the email. We may use this information for purposes including determining which of our emails are more interesting to users, or to query whether users who do not open our emails wish to continue receiving them.
These cookies allow the website to remember choices you make (such as the region you are in or your ‘home city’ selection) and provide enhanced, more personal features. For instance, we may be able to provide you with local deals by storing in a cookie the region in which you are currently located (which we may detect from your IP address, or may base on your ‘home city’ selection).
These cookies may also be used to provide services you have asked for such as watching a video. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.
- Remembering a choice such as not to be asked again to take a survey.
- Tracking referrals for our me+3 program
- Detecting if a service or functionality has already been offered (for instance, if you have visited the LivingSocial website from that device and browser before, or not).
- Providing information to allow an optional service to function.
- Fulfilling a request by the user such as sharing a link to a deal.
Examples of Third Party Functionality Cookies include:
Targeting Cookies & Advertising Cookies
We and our trusted advertising partners use these cookies to deliver online ads which are relevant to you and your inferred interests. We also use these cookies to limit whether or how often you will see an online ad as well as help measure the effectiveness of online ad campaigns. These cookies are usually placed by advertising networks with our permission. The cookies remember that you have visited a website and this information is shared with other organisations such as advertisers.
LivingSocial partners with certain carefully chosen third party advertising networks, such as Adobe, Criteo, MediaMath, DoubleClick by Google, or Yahoo Yield Manager, to target online advertising to people who have, or have not, interacted with our site. For instance, if you have viewed a deal on LivingSocial but have not purchased it, we may target an advertisement for that deal to you when you are visiting another website – this is known as ‘remarketing’ or ‘retargeting’. Or, if you have visited our website in the past but we wish to target an online advertising campaign only to users who have never visited our website before, we may ‘suppress’ you from that campaign.
These third party advertising networks use their own cookies and have their own privacy policies. LivingSocial will only work with reputable advertising networks which comply with applicable privacy laws.
You can opt out of most major third party advertising networks at the following websites:
Some US ad networks will operate in European countries but not participate in the UK, France and/or Ireland schemes listed above – any person no matter which country you are based in can visit the US site listed above to exercise opt-out choices.
How do I turn cookies off?
It is usually possible to stop your browser accepting cookies, or to stop it accepting cookies from a particular website.
However, if you reject some or all cookies, particularly Functionality and Strictly Necessary cookies, the LivingSocial website may not function as you wish it to. For example, we cannot tell if you are logged in without using cookies, so you would not be able to buy or share deals.
All major browsers allow you to change your cookie settings. These settings will typically be found in the 'options' or 'preferences' menu of your browser. In order to understand these settings, the links below may be helpful. Otherwise, you should use the 'Help' option in your browser for more details.
How to enable and disable cookies using your browser
- Click the wrench icon on the browser toolbar
- Select Settings
- Click ‘Show advanced settings’
- In the “Privacy” section, click the ‘Content settings’ button
- To enable cookies in the “Cookies” section, pick ‘Allow local data to be set’, this will enable both first-party and third-party cookies. To allow only first-party cookies pick ‘Block all third-party cookies without exception’
- To disable cookies, in the “Cookies” section, pick ‘Block sites from setting any data’
- Note there are various levels of cookie enablement and disablement in Chrome. For more information on other cookie settings offered in Chrome, refer to the following page from Google:http://support.google.com/chrome/bin/answer.py?hl=en&answer=95647
Microsoft Internet Explorer 8.0, 9.0, 10.0
- Click on 'Tools' at the top of your browser window and select 'Internet Options'
- In the options window navigate to the 'Privacy' tab
- To enable cookies: Set the slider to ‘Medium’ or below
- To disable cookies: Move the slider to the top to block all cookies
- Note there are various levels of cookie enablement and disablement in Explorer. For more information on other cookie settings offered in Internet Explorer, refer to the following page from Microsoft: http://windows.microsoft.com/en-US/internet-explorer/delete-manage-cookies#ie=ie-10
- Click on 'Tools' at the browser menu and select ‘Options’
- Select the Privacy panel
- To enable cookies: Check ‘Accept cookies for sites’
- To disable cookies: Uncheck ‘Accept cookies for sites’
- Note there are various levels of cookie enablement and disablement in Firefox. For more information, refer to the following page from Mozilla:http://support.mozilla.org/en-US/kb/Enabling%20and%20disabling%20cookies
- Click on 'Setting’ at the browser menu and select 'Settings'
- Select ‘Quick Preferences’
- To enable cookies: check “Enable Cookies”
- To disable cookies: uncheck “Enable Cookies”
- Note there are various levels of cookie enablement and disablement in Opera. For more information on other cookie settings offered in Opera, refer to the following page from Opera Software:http://www.opera.com/browser/tutorials/security/privacy/
Safari on OSX
- Click on 'Safari' at the menu bar and select the 'Preferences' option
- Click on 'Security'
- To enable cookies: In the 'Accept cookies' section select 'Only from site you navigate to'
- To disable cookies: In the ‘Accept cookies’ section select ‘Never’
- Note there are various levels of cookie enablement and disablement in Safari. For more information on other cookie settings offered in Safari, refer to the following page from Apple: http://support.apple.com/kb/PH11913
All other browsers
Please look for a “help” function in the browser or contact the browser provider.
If you are primarily concerned about third party cookies generated by advertisers, you can turn these off by going to the Your Online Choices site.
Please bear in mind that there are many more networks listed on this site than those which set cookies from the LivingSocial site.
If you would like to find out more about cookies and their use on the Internet, you may find the following links useful:
IAB Europe has created the following website to give information specifically about privacy issues around Internet advertising: youronlinechoices.co.uk/uk