About The Color Fight

When runners cross the finish line at The Color Fight, they won't see a big digital clock keeping track of the time. For one thing, the race organizers don't track race times, and even if they did, the ticking numbers would be cloaked by a cloud of colorful powder. That's because at each kilometer of the 3-mile race, spectators and race personnel launch handfuls of dyed powder at the runners, creating a vivid spectrum that symbolizes the event's emphasis of fun over victory. In order to make the perfect canvas for the rainbow of colors, runners are encouraged to wear white clothing or wrap themselves in a rain cloud.