Ready for a color refresh that lasts? Downtown Beauty Company's licensed colorists deliver professional all-over color services using advanced L'Oréal product lines, finishing each appointment with a polished blowout.

What We Offer

• A full all-over color service begins with a detailed consultation where your licensed colorist assesses your hair's current condition, discusses your desired color outcome, and confirms what is achievable. The colorist applies professional L'Oréal Vitamin Color Repair formulation from root to tip, processes the color to optimal vibrancy, then shampoos and conditions your hair. The appointment concludes with a finishing blowout, leaving you with smooth, polished, salon-quality color. Any length or density surcharges are discussed and agreed upon during the consultation before service begins.

• This enhanced color service includes everything in the base option, plus L'Oréal Metal Detox treatment to remove mineral buildup that can dull color and compromise vibrancy. After your consultation, the colorist applies the all-over color formulation, processes it to full saturation, then applies the Metal Detox treatment to purify and protect your hair. The service concludes with professional shampoo, conditioning, and a finishing blowout. The Metal Detox step ensures your color stays true and vibrant longer, making this option ideal for clients with hard water exposure or previous color buildup.

• The premium all-over color experience combines full color application with L'Oréal Absolute Repair intensive treatment for maximum shine, strength, and color longevity. Your licensed colorist begins with a comprehensive consultation, applies the color formulation from root to tip, processes it to optimal vibrancy, then follows with the Absolute Repair deep-conditioning treatment to rebuild hair structure and lock in color. The appointment concludes with professional shampoo, conditioning, and a polished blowout. This option delivers transformative color results with advanced hair-health protection, ideal for clients seeking both dramatic color and long-term hair integrity.

Why You Should Grab This Offer

Downtown Beauty Company has built a reputation in Lakeland for delivering professional color services that combine technical precision with personalized care. Licensed colorists use L'Oréal professional product lines—including Vitamin Color Repair, Metal Detox, and Absolute Repair—to ensure vibrant, lasting results tailored to each client's hair type and color goals. Every appointment begins with a thorough consultation, so clients know exactly what to expect before service begins. The salon's welcoming atmosphere and commitment to ongoing education keep stylists current on the latest color techniques and formulations. Whether you're covering roots, refreshing your natural shade, or pursuing a bold transformation, the team at Downtown Beauty Company delivers salon-quality color with the care and expertise Lakeland clients trust.