Ready for a dining experience like no other? Step into the world of Sugar Factory Times Square, where every visit promises a journey through a world of exquisite flavors, playful presentations, and vibrant ambiance. Whether it's a family outing, a celebration, or a casual hangout, Sugar Factory is one of the sweetest places on earth for all occasions.

What We Offer

• $100 Dining Credit - Indulge in a lavish dining experience with a credit that allows you to explore a range of sweet and savory offerings.

• $50 Dining Credit - Treat yourself or share the experience with others, and expect a memorable journey through a world of exquisite flavors.

Indulgent Dining Experience: The diverse food menu boasts an array of options, including succulent grill & entrees, flavorful pasta, and indulgent desserts like their famous waffles. Each dish is crafted with precision and passion to ensure a culinary journey like no other. Explore the full food menu here.

Irresistible Beverage Selection: Quench your thirst with the extensive drink menu, featuring classic shakes, refreshing smoothies, and the iconic insane milkshakes. Whether you're in the mood for a caffeine kick or a sweet treat, Sugar Factory has something to tantalize every palate. Discover the full drink menu here.

Why You Should Grab This Offer

For a delightful brunch, visit the Sugar Factory on a weekend. Indulge in mimosas and the eye-catching Insane Double Stack Rainbow Pancakes, adorned with chocolate chips, gummy bears, strawberries, and more. Don't miss other brunch favorites like Chicken and Waffles for a delightful mix of sweet and savory.

If you're in for a great lunch, dinner, and dessert then the Sugar Factory also has a wide array of dishes to try! Dive into The Big Cheesy Burger, a mouthwatering combination of Angus beef, mac & cheese, bacon, and BBQ sauce. Pair it with the creamy Fettuccine Alfredo or indulge in the nsane Milkshakes served in chocolate-covered mugs. Finish off with the legendary King Kong Sundae, featuring 24 scoops of ice cream topped with an array of irresistible treats.

Sugar Factory - Times Square doesn't just offer meals; they provide an immersive experience that transcends traditional dining. From the moment you step through our doors, you're enveloped in an atmosphere of excitement and indulgence.

Picture yourself surrounded by the vibrant energy of the bustling the two-floor restaurant, spanning an impressive 4,000 square feet and will feature a grab and go café on the first floor with a labor-intensive three-dimensional floral ceiling, a marble rosé and milkshake bar, coffees, pastries, gelatos and more. The café flows into Sugar Factory’s iconic candy retail store, where guests will experience the signature floor-to-ceiling candy wall that features hundreds of sweets to choose from. From the café and retail store, guests can head upstairs to the 100 main dining seats, and a charming and inviting 20-seat bar featuring elaborate trims and chic moldings contrasted with natural elements such as trees, greenery-covered chandeliers, all accentuated by soft, dim soft lighting.

Their appeal goes beyond the culinary realm. With a prime location on New York City’s iconic Times Square and stunning views of the iconic New York City, Sugar Factory is more than a restaurant—it's a destination. So why settle for an ordinary dining experience when you can elevate your outing to extraordinary heights?

Don't miss your chance to embark on a culinary adventure unlike any other. Join Sugar Factory Times Square and indulge in an experience that's as unforgettable as it is delicious. And with the dining credits, the magic of Sugar Factory can be shared with your loved ones too.